Plavidian760-666-3130Print and mail production in Vista, California.

Orange County

Orange County Political Mail & Campaign Printing

Plavidian produces political mail, campaign printing and field material for Orange County campaigns from its facility in Vista, California, roughly forty minutes down the 5 from the county line. Voter data, variable printing, yard signs and door hangers, optional piece-level camera verification, USPS preparation and tracking run through one production floor.

Orange County races we produce for

  • City council and mayoral races
  • School and community college district boards
  • Water, sanitation and special districts
  • County supervisorial and judicial contests
  • Assembly, Senate and congressional districts
  • Since 2008Producing print and mail in Vista, California
  • USPS Full-ServiceCertified Mail Service Provider
  • Piece-level verificationCamera-read add-on, not spot-checked
  • AAPC memberAmerican Association of Political Consultants
  • Vista ChamberChamber of Commerce member

Every level of the ballot

From school board seats to Congress

The races we produce for run from a school board or water district seat mailing a couple of thousand households up to congressional campaigns across multiple counties. City council, mayor, community college board, county supervisor, judicial, Assembly, State Senate and ballot measure committees fall in between. All of them go through the same production controls and get the same list processing and tracking, and any of them can add piece-level camera verification.

Cities

Campaigns we have produced for

Orange County campaign work has included races in Anaheim, Santa Ana, Irvine, Huntington Beach, Garden Grove, Costa Mesa, Orange, Buena Park, Mission Viejo, Aliso Viejo, Lake Forest, San Clemente, Westminster, Stanton, Placentia, Yorba Linda, Laguna Hills and La Habra.

Geography

A county of 34 cities

Orange County has no dominant municipal center, which changes how campaign mail is planned. A county supervisorial district crosses six or seven cities with different local issues; an Assembly district can pair coastal San Clemente with inland Lake Forest. Versioning by city or community is normal here, and because a version is a data field, eight variants of a mailer cost the same to produce as one.

Logistics

Entry and transit from Vista

Orange County is served by the Santa Ana processing facility. For most Orange County mailings the shortest path is entry there rather than locally in San Diego, and for larger drops the transport pays for itself in delivery days. Below a certain volume it does not, and we will say so rather than bill for a truck that buys nothing.

Pallet inspection prior to USPS entry
Checked before entry. Orange County mail is usually inducted at Santa Ana.

A real Orange County mailing

Planned, dropped, tracked

A 31,345-piece letter mailing to Lake Forest and Mission Viejo, as its owner sees it in Plavidian Connect: the Blueprint priced it and planned the Santa Ana drop, the map showed where it lands, and Insight tracked it through USPS scans to delivery.

Mailing Blueprint for a 31,345-piece Orange County letter mailing: postage, density tiers and the Santa Ana SCF drop
Blueprint: $8,229 postage, 30,587 pieces at High Density Plus, one Santa Ana drop
Mail Distribution Map for the Orange County mailing: pieces per block group in Lake Forest and Mission Viejo
The map: pieces per block group over the city boundaries
Plavidian Insight for the same mailing: 31,438 of 31,518 pieces delivered, on the delivery map
Insight: 99.7% delivered, every piece on the map

Field materials

Yard signs and door hangers for Orange County races

Yard signs, bumper stickers, door hangers, palm cards, walk pieces, push cards, banners and campaign apparel are produced in the same run as the mail, on the same purchase order and the same schedule. We print the mail and the field material to the same artwork, so a yard sign on a Huntington Beach lawn matches the mailer that reached the neighbors that week.

Working with consultants

Blind and white-label production

Much of our Orange County campaign work comes through consultants and agencies. In broker mode we produce under your brand, with blind shipping and your name on proofs and reports, and nothing the candidate or committee sees carries Plavidian branding.

Service area: Anaheim · Santa Ana · Irvine · Huntington Beach · Garden Grove · Costa Mesa · Orange · Buena Park · Mission Viejo · Aliso Viejo · Lake Forest · San Clemente · Westminster · Stanton · Placentia · Yorba Linda · Laguna Hills · La Habra

Local races

Where Orange County elections are actually decided

Most Orange County contests are municipal and district races the county press barely covers: city council seats, school and community college boards, water and sanitation districts. These are frequently decided by a few hundred votes across a universe of ten to thirty thousand households, which makes list accuracy disproportionately valuable. A mailing that misses a precinct, or duplicates a household while skipping its neighbor, is a measurable share of the winning margin rather than a rounding error. That is the case for piece-level verification on a small race as well as a congressional one.

Coastal and inland

One county, two campaigns

An Orange County district frequently pairs communities with different concerns: San Clemente and Dana Point on the coast against Lake Forest and Mission Viejo inland, or the dense older cities of the north county against master-planned communities to the south. Where the message needs to differ, we version it by community from the voter file inside one production run.

Timing

What a compressed Orange County schedule looks like

A clean file, approved artwork and a standard postcard can go from final approval to postal entry in a small number of business days. List work, versions that each need their own proof cycle, and finishing add time. USPS transit cannot be compressed, so we build the schedule backward from the in-home date and give you the file deadline before you commit.

Orange County

Campaign Work Across 18 Orange County Cities

Orange County: cities served Orange County La Habra Yorba Linda Placentia Buena Park Anaheim Stanton Orange Garden Grove Westminster Santa Ana Irvine Huntington Beach Lake Forest Costa Mesa Mission Viejo Laguna Hills Aliso Viejo San Clemente Santa Ana P&DC
County boundary from US Census data; cities plotted from actual coordinates, with the Vista production facility and the USPS processing facility serving the region.

Southern California

San Diego County · Orange County · Los Angeles County · Riverside & San Bernardino · All of Southern California · Election HQ

One connected workflow

Data to proof, one provider

Most mailings cross three or four vendors. Every handoff is a place where a list changes, a piece goes missing, or nobody can say what actually happened. Plavidian runs all six steps itself, with one set of records.

  1. DataCASS, NCOA, dedupe, householding, presort
  2. PrintVariable production, matched inserting
  3. VerifyCamera add-on reads every piece, diverts exceptions
  4. MailFull-Service preparation, eInduction, entry
  5. TrackUSPS scans piece by piece
  6. ProveReconciled report of what mailed

One provider. One connected workflow.

Questions

Frequently asked questions

Do you serve Orange County from San Diego?

Yes. Vista is close to the county line and Orange County work is routine here. Artwork and voter data move electronically, proofs are approved online, and mail is usually entered at the Santa Ana facility rather than locally.

Which Orange County cities have you produced campaigns in?

Campaign work has included races in Anaheim, Santa Ana, Irvine, Huntington Beach, Garden Grove, Costa Mesa, Orange, Buena Park, Mission Viejo, Aliso Viejo, Lake Forest, San Clemente, Westminster, Stanton, Placentia, Yorba Linda, Laguna Hills and La Habra.

Can you produce yard signs and door hangers as well as mail?

Yes. Yard signs, bumper stickers, door hangers, palm cards, banners and campaign apparel are produced alongside the mail, to the same artwork and the same schedule.

Do you work with school board and small city council candidates?

Yes, and they are a large share of the work. A 2,000-piece school board mailing gets the same list processing as a congressional program, and the same camera verification is available to it as an add-on.

How fast can an Orange County mailing land?

It depends on quantity, format and entry point. Tell us the required in-home date and we schedule backward through USPS entry, production and data preparation to the file deadline.

Can different cities in a district get different mail?

Yes. City, community or precinct is a field in your file, and content varies piece by piece inside a single production run.

Postal terms: IMb · Full-Service · eInduction · presort · high-density · saturation

Related

Where to look next

Southern California Political Mail · Campaign Mail Printing · Political Mail · Consultants & Brokers · Los Angeles Political Mail

Working against an election deadline?

Tell us the required in-home date, the voter universe and roughly how many pieces. We work backward to the production and USPS entry schedule and tell you plainly whether the date holds.

Related

Political mail, end to end

Guides and services for campaigns, committees and elected offices, from voter data to delivery.