The checks come from the preflight engine that reviews artwork in the Plavidian job builder, run on every page of your file. Each one is here in plain English: what it looks at, and why it matters once the piece is printed.
Finished size
Whether the page, or the trim box inside it, matches the piece you chose, in either orientation.
A file built at the wrong size has to be scaled or cropped to fit. Text moves toward the edges, and for mail the size also decides the postage.
Bleed
Whether artwork that runs to the edge carries on past the cut: 1/8 in on every side it reaches, or 1/2 in on large format.
A stack of paper shifts slightly as it is cut. Without bleed, a thin white line can show along the edge of the finished piece.
Text inside the safe zone
Whether text stays at least 1/8 in inside the cut (1/2 in on large format), and clear of a door hanger's hang hole.
The cut can land a little inside the trim line. Text in the safe zone stays whole and does not look crowded against the edge.
Image resolution
Whether every photo and image has enough pixels per inch at the size it prints: 300 for most print, 150 for yard signs and posters, 100 for banners.
Below that, images start to look soft on paper, and at about half of it they look blurry or blocky, even when they look fine on screen.
Color mode
Whether the artwork is CMYK, the four inks a press prints with, rather than RGB screen color.
RGB color is converted to CMYK before it prints. Bright blues, greens and oranges usually print duller than they look on screen.
Fonts
Whether every font the PDF uses is embedded in the file.
A font that is not embedded is replaced with a different one when the file is printed. Spacing changes and text can move or reflow.
Ink coverage
Whether the four inks add up to no more than 300% anywhere on the page.
Too much ink dries slowly, can smear or mark the sheet above it, and can crack when the piece is folded.
Small black text
Whether text at 14 pt and smaller prints in black ink only.
Black built from all four inks needs four plates to line up exactly. On small type any shift shows as a colored fringe or a blur.
Small text
Whether any text on the piece is smaller than 6 pt.
Type this small is hard to read on paper, and its thin strokes can break up in print. Offer terms and disclaimers need to stay readable.
Small reversed text
Whether white or light text smaller than 8 pt sits on a printed background.
Ink spreads slightly into the paper, so fine white type on a dark or colored background can fill in and become hard to read.
Thin lines
Whether any line on the piece is thinner than 0.25 pt, or 0.5 pt for white or light lines on a dark background.
Lines thinner than that can break up or disappear in print, and white hairlines fill in with the ink around them.
Spot colors
Whether the file uses spot (Pantone) color plates instead of the four process inks.
A spot color is a separate ink. On a four-color job it is converted to CMYK, and some Pantone colors shift noticeably when they are.
Registration color
Whether the Registration swatch, which prints 100% of every ink, is used inside the piece.
Registration is meant for printer's marks only. Inside the artwork it lays down 400% ink, which smears and does not dry.
Overprint
Whether any object is set to overprint in a way that changes how it prints.
Overprinting ink mixes with the color underneath. White or very light objects set to overprint disappear completely on paper.
Crop marks
Whether printer's marks sit outside the bleed area.
Marks placed inside the bleed can print onto the edge of the finished piece.
Form fields and comments
Whether the PDF contains live form fields, comments or sticky notes.
A press prints the page itself. Form fields and comments may print, vanish or look different from your screen.
Transparency
Whether the file uses see-through effects: soft shadows, glows, opacity, or a transparent image background.
In a PDF this is normal and is flattened when the file is processed for press. In an image file, transparent areas print as bare paper.
File structure
Whether the file opens cleanly and every check could run.
A damaged file can open on your screen and still fail, or print incorrectly, on press.