Print. Mail. Know More.
Political, nonprofit and commercial printing and direct mail powered by Plavidian Mailing Intelligence™: list cleanup and targeting, postal planning, optional camera verification and piece-level delivery visibility, all from one production floor in Vista, California.
No artwork yet? Design Online in Plavidian Studio™, free with every order. Explore Mailing Intelligence™
A free Plavidian account includes:
- Free mailing tools and the USPS Q&A (Expert)
- Plavidian Studio™: print-ready artwork in your browser NEW
- Online estimates and job creation
- Proof review and file exchange
- Postage summaries and postal reports
Or create a free account for the tools, Studio and job tracking.
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Trusted by
- San Diego County Democratic Party
- Congressman John Garamendi
- Congressman Mike Levin
- Todd Gloria for San Diego Mayor Campaign
- Field Team 6
- Association of Placentia-Linda Educators
- United Steelworkers (USW)
USPS Full-Service Certified · Vista, CA
The Dashboard in your Plavidian account: estimates, proofs, production and postal reports.
Plavidian Studio™: bleed, safe zone, permit and address area drawn for you, and the file is press-ready when you save.
The pipeline
From spreadsheet to mailbox, no handoffs
Data services
CASS, dedupe, householding and suppression on your list, plus NCOA when needed.
Variable-data print
Postcards, letters, self-mailers, and booklets, versioned per record.
Finishing and assembly
Folding, inserting, tabbing, and addressing, with camera verification as an add-on.
Mail preparation
Presort, tray and pallet prep, and Full-Service electronic documentation.
USPS entry and visibility
Acceptance and drop shipment, with scan-based tracking through Plavidian Insight™.
What we produce
Cards, letters, flats, and more
Plan your mailing
Plan a mailing in the Direct Mail Planning Center
Start from what the mail has to do. The Planning Center gives the approach that fits, then takes the steps in order: where to mail, how, which piece, what it costs and when it arrives, the artwork, and the order. Each step opens the free tool for it, and planning needs no account.
What are you trying to do?
- Acquire new customersEDDM or a prospect list
- Reach nearby householdsEDDM, or a list by radius
- Reach existing customersYour own list, mailed addressed
- Reactivate customersYour own list, mailed addressed
- Reach new moversA new-mover list for each mailing
- Promote an event or openingPlan back from the date
- Build awarenessEDDM across an area
- Run a recurring campaignOrder the same campaign again
Why Plavidian
We are not the cheapest printer. Every job carries the mail knowledge.
You can find a lower unit price online. What you usually cannot find with it is someone who will tell you that your piece is a quarter inch too tall for the rate you budgeted, that your list will lose eight percent to move update, or that entering at the destination facility instead of ours buys back four days and part of the postage. That judgment is applied to every job we take, including a single box of business cards.
On mail it is the difference that decides the budget. Postage is usually the largest line on a mailing, and it is set by decisions made before anything prints: the shape of the piece, the quality of the data, the presort it qualifies for, and where the mail enters the USPS network. Getting those right is worth more than a cheaper sheet of paper, and it is what we are for.
One partner from artwork to USPS entry
Print, data and mail share one job record, so you always know what was printed, what was mailed and what it cost.
- Integrated print and mail
- Printing, list processing, presort, permit indicia and drop-shipment planning run as one workflow, kept in your Plavidian account instead of email chains and lost versions.
- Piece-level camera verification
- It is an add-on. On jobs that carry it, the run is reconciled to your list, failed pieces are diverted for reprint, and the results are documented in your Plavidian account.
- USPS Full-Service Certified Mail Service Provider
- Full-Service Intelligent Mail with electronic documentation, Seamless Acceptance and eInduction.
- Data, targeting and capacity
- Voter and constituent data, district demographics, and seven-day production capacity to hit your dates.
Job accuracy
Camera verification, piece by piece
When you add camera verification to a job, it reads each piece as it runs and reconciles the run to your list, so you can show the right pieces were produced. The audit lands in your Plavidian account.
- Piece-level camera verification with automatic diverts, an add-on for letter-size mail
- The right list bound to the right job from intake
- Print and Camera Audit reports in your Plavidian account
New, included with every account
Plavidian Studio™: design print-ready mail in your browser
The online designer sets up postcards, flyers, door hangers and self-mailers the way prepress would: bleed and safe zone drawn for you, the permit and address area placed by USPS rules, photos checked at 300 dpi and color in CMYK from the first click. When you save, a press-ready PDF goes straight onto your job.
- Fonts, shapes, lines, QR codes, photos and your own PDFs (crop marks removed, elements erasable)
- One-click permit and address area for letters and flats; die and fold guides for door hangers and folded pieces
- Templates assigned to your account, full-screen and 3D proofs, watermarked proof emails
- RGB and low-resolution warnings with one-click fixes before you save
Included with every account
Plavidian Workbench™: the free tools in every account
Validate addresses, estimate postage, find carrier routes and remove duplicates before anything prints. Every Plavidian account includes all of the free tools, Plavidian Studio™ and the free USPS Q&A (Expert). Some tools open with no sign-in; the rest need a free account.
- Plavidian Expert™Ask anything about USPS standards: tabbing, folds, piece sizes, EDDM. Free, no account needed.
- Mailing Blueprint™Plan the whole mailing from the list: postage, drop plan, in-home dates and map.
- In-Home Date Estimator No sign-inFrom the entry date to the in-home window.
- Piece Size Tool No sign-inLetter or flat, before it changes your postage.
- Permit Imprint GeneratorA correct indicia, ready to place.
- Weight Calculator No sign-inKnow the weight before the postage.
- Address List CleanupTurn a messy list into a mailable one.
- Drop Shipment PlanSee where the mail actually goes.
- Artwork PrepressCatch print problems before they print, then fix them.
- PDF Page SplitterOne PDF in, the pages you need out.
- Mail Date Planner No sign-inStart from the day it lands and find out when your files are due.
- Mailing List Builder No sign-inPick an area, see who lives there, and what the postage costs.
- EDDM Route Builder No sign-inSaturation mail by carrier route, with no list to buy.
- Print File Check No sign-inUpload a print file and see what a press would catch, graded A to F.
Questions
Direct mail & commercial printing, answered
The questions buyers ask us most about hiring a direct mail and commercial printing company.